Horizon BCBS of New Jersey’s Secret Shopper Program Reports Savings, Care Improvements
Horizon Blue Cross Blue Shield of New Jersey saw claims savings of $8,000 per practice per month plus improvements in several quality measures when it implemented a “secret shopper” study that evaluated the care given by its primary care providers. The Blues plan says it’s the first time a large health insurer has used undercover shoppers to help physicians evaluate and improve care.